The most popular Western-style, fast-food company in China right now is Yum! Brands, which operates Taco Bell, Pizza Hut and KFC. In fact, Yum!'s operations in China dwarf McDonald's -- and looks like it'll repeat the feat in India too.
As earnings reports for the first quarter roll in, U.S. companies are beating the estimates of analysts at a rate not seen in more than a decade. Yet stocks have languished. The S&P 500 has fallen about 2% in April. So why aren't investors impressed?
Taco Bell's Doritos Locos Taco is an important part of Yum! Brands' strategy to turn the chain's fortunes around in the U.S. It's also a crazy idea, and one of the strangest menu items you can find at America's fast food chains.
Taco Bell's new Doritos Locos Taco hit restaurants last week, and it's already getting plenty of publicity -- and mockery. But whether it's a hit or a flop, expect more fast food mash-ups and bold blunders from the big chains.
The new iPad wasn't the only big thing to be unveiled last week: Taco Bell had a big launch, too -- a new taco shell that's made with Doritos nacho chips. Taco Bell is hoping consumers will scarf down "Doritos Locos Tacos" and drive a turnaround in its lackluster sales.
Between 2002 and 2011, companies spent a whopping $2.5 billion on Super Bowl advertising; this year, a 30-second commercial cost an average of $3.5 million. But what do you get for all that cash. In the case of these eight major advertisers, not as much as they'd hoped.
As surprising as it may seem to many of us when large corporations with familiar brands vanish suddenly from the scene, it happens. Major companies like Saab, Borders, and Countrywide -- just to same a recent few -- are now history. Who's next? Read on ...
Fast-food companies face a two-headed monster after every New Year%u2019s Day: Diet resolutions and empty wallets. So purveyors of burgers, tacos, fried chicken and the like are getting aggressive, which means means a solid month of gooey, cheesy, melty deals.
You'd think that fast-food restaurants -- with their emphasis on value -- would appeal primarily to those at the lower end of the income scale. But according to a new national study, dining at McDonald's and its quick-serving competitors becomes more common as people make more money.
While many fast-food restaurants have added healthier options, most still focus on cheap, high-calorie, high-fat fare. But who provides the most calories per dollar? To find out where you can get the biggest bulge for your buck, we compared McDonald's, KFC and Taco Bell.
Announcements made late Wednesday and early Thursday revealed that three large companies -- Wendy's, Costco, and Bank of New York Mellon -- are losing their CEOs. And while the first two cases sound like they'll result in smooth transitions, the third comes as something of a shock.