Hostess Sale OK'd by Court; Twinkies May Be Back by Summer
A bankruptcy judge has approved the sale of Twinkies to a pair of investment firms, one of which has said it hopes to have the cakes back on shelves by summer.
A bankruptcy judge has approved the sale of Twinkies to a pair of investment firms, one of which has said it hopes to have the cakes back on shelves by summer.
Flowers Foods is set to buy Hostess bread brands including Wonder bread for $360 million after no other bidder stepped up to make a competing offer. The bankrupt bakery company was set to run an auction on Thursday for the brands, which also include Butternut, Home Pride, Merita and Nature's Pride.
Twinkies, Wonder Bread and Devil Dogs are likely to return to shelves in coming months, but probably not under the same owners.
Twinkie lovers, relax: Your snacks are likely to survive, even though Hostess Brands will not. Despite the problems that led Hostess to bankruptcy court, its high brand recognition and strong revenues ensure other companies will bid for at least slices of its baked goods empire.
Hostess Brands says it is going out of business, closing plants that make Twinkies and Wonder Bread and laying off all of its 18,500 workers. The Irving, Texas, company blamed its troubles on a nationwide worker strike.





