vitaminwater

Vitaminwater's advertising and labeling claims are "dangerously misleading," a consumer group said in a formal complaint filed with the Federal Trade Commission, which urged the commission to halt what it says are deceptive statements being made by its manufacturer. The National Consumers League,...

You know better than to believe everything companies say in ads, but when it comes to claims about the healthfulness of foods and other products, the untruths can reach outrageous levels. The question is: What can a government limited by the First Amendment do to stop them?

A New York judge says Coca-Cola is confusing consumers by trying to evoke a healthful image for its sugary "vitaminwater" beverages with flavors like "defense" and "revive." Maybe the FDA frowns on labels that depict wholesome food not actually in the package.

Coca-Cola's attempt to put a halt to a lawsuit alleging that it's misleading consumers with the marketing of its Vitaminwater line of drinks was shot down by a federal judge in New York. The Center for Science in the Public Interest and other parties sued Coca-Cola last year, alleging the...

The CEO of the Coca-Cola, the world's largest beverage company, still believes the U.S. is "a great market for growth." Says Muhtar Kent: "We believe that everything that we've done to course-correct in the U.S. in the last three years is working."

A decade or two ago, the idea of drinking "vitamin water" would have conjured up thoughts of swallowing a metallic-tasting dietetic -- essentially, drinking your vegetables. That's a far cry from being a soft drink refreshing enough to appeal to athletes and hip enough for a rap star to endorse. Or...

I loved the predecessor of the product now known as VitaminWater, Fruitwater. Made by glacéau, the four flavors were delightfully simple and unsweetened; it was just fruit flavoring and water. Someone had the bright idea to add vitamins to the water, and sweetener came with it, and Coca Cola...

Popular water replacement Vitamin Water got healthier recently with the introduction of Vitamin Water 10, a new low calorie drink which pitches itself as a great source to get your vitamins with fewer calories. The only problem with this claim is that a bottle of Vitamin Water 10 comes packed with...

The Center for Science in the Public Interest has sued Coca Cola, claiming that the marketing of the wildly popular Vitamin Water is "deceptive." "It truly shocks the conscience that a company like Coke would try to keep customers by selling them a soft drink and telling them it's a vitamin," said...

Looking for a healthy drink but worried that you're being taken for a ride? You probably are! This article takes a look at several common drinks and gives the real scoop on what's in them. Some people think switching to diet drinks helps, but that's not necessarily the case.The worst drink on the...