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Why Viacom Will Never Be Great Again

If you've been noticing a little bit less of SpongeBob on Nickelodeon, Snooki on MTV, or Stephen Colbert on Comedy Central, it's by design: Viacom is squeezing more commercials into every hour of programming. That's the bad news. The worse news is that it's not working.

Viacom Posts Robust Profit After Cost Cuts

Viacom demonstrated the power of cost-cutting Thursday when it reported fourth-quarter and year-end earnings. Despite a continuing swoon in ad revenues and disappointing video game sales, it posted a Q4 profit of $694 million, more than quadruple what it earned the year before.