tropicana
By Alyce Lomax, The Motley Fool
| 4:00PM 1/17/2012
Coca-Cola has never shied away from trying new variations of its classic beverage. The company also is known for adding flavorful twists like lime and lemon to its drinks. But last week, both Coke and archrival Pepsi revealed that a more disturbing addition had made its way into their drinks: fungicide.
| 4:30AM 4/04/2011
As food prices continue to rise, many food companies are shrinking packages instead of raising item prices. But don't be fooled: You're definitely paying more for less.
| 10:00AM 2/27/2011
J.C. Penney hasn't even launched its new logo yet, but the critics aren't wasting any time in trashing it. Why do companies repackage themselves -- and what happens when customers don't like the new look? Just ask Gap or Tropicana, both of which quickly reverted to what they had previously.
| 6:00AM 11/09/2010
WalletPop takes a look at what happens when good brands make bad moves -- and consumer outcry follows.
Oops! We guess Gap learned the hard way that you don't mess with a good thing. Last month, it unveiled a new "more contemporary, modern expression" (pictured at right) of its much-loved classic...
| 8:00AM 7/19/2010
PepsiCo will announce its second-quarter numbers on Tuesday, and analysts expect earnings per share of $1.07 to $1.10, up from $1.02 a year earlier. If they're right, it will mark a continuation of the company's stable period of success. But PepsiCo's management is thinking bigger.
| 6:00PM 5/06/2010
PepsiCo is starting to make rebranding missteps a habit. This time it's Gatorade. Despite the simple "G" on the bottles, there are now so many brands and flavors of the sports drink that consumers need a users guide to figure out which one to buy.
| 9:30AM 3/12/2010
Although the OJ industry has said the January cold wave didn't do as much harm as everyone feared, Tropicana is shrinking some OJ packages and raising prices on others. What are the odds it'll reverse those moves when the next crop comes at typical levels?
| 10:30AM 7/22/2009
Early today, food conglomerate PepsiCo announced that its second-quarter profit fell two percent, against a sales drop of three percent. The company earned $1.66 billion, a slight drop over last year's $1.7 billion in profits. This reflected a revenue drop of three percent, from $10.95 billion to...
| 2:00PM 2/25/2009
About two weeks ago I had a cold, so I went to the grocery store to buy some orange juice. Tropicana is my favorite brand, so I looked and looked but couldn't find the regular Tropicana container with the big orange on the side with a straw punched into it.
It took me a few minutes, but I found...
| 2:30PM 9/03/2008
What happens in Vegas may stay there, but these days, the problem is how to get there in the first place. McCarran Airport, Vegas' major entry point, reported its biggest year-on-year drop since after 9/11. And Southwest Airlines, the rare profitable airline which recently said it wouldn't need to...