toys

Toys R Us Plays Up Exclusives for Holidays

Toys R Us took the wrapping paper off its strategy to "win" this Christmas season, unveiling a raft of exclusive merchandise, such as new toy line Moshi Monsters, based on the online children's game, and a beefed up e-commerce operation to better serve shoppers.

Why Are LEGOs So Expensive?

It's a question that echoes across the Internet, on blogs and message boards, and in the content of a specialty wiki called Brickipedia: "Why are Legos so expensive?" Our search for an answer starts in Denmark, and ends in the playrooms of countless children around the world.

McDonald's Happy Meals Get a Healthier Overhaul

For more than 30 years, the standard McDonald's Happy Meals have been exactly the same -- a burger or chicken nuggets, fries and a soda. But no more. In an attempt to help youngsters make healthier food choices, the fast food chain is making big changes to its kid's-meal-in-a-box.

Made in America Leaders That Make a Real Difference

How many problems with the U.S. economy would be solved if more people bought American, and if more companies would were willing to help them do so by manufacturing here? Joel Joseph of the Made in the USA Foundation thinks it would help plenty, and he's honoring companies that have taken the lead.

Summer Spendin': Who Wins When School's Out?

Summer vacation has hardly begun, and the chorus of "buy me, buy me" is already at full volume in homes across the country. And parents can only say no to so many of those requests. So which companies are gong to benefit from the school break? DailyFinance has a few ideas.

Cars 2 Could Lap the Field in the Movie Toy Race

Cars 2 doesn't open until June 24, but its toy line is already revving up the summer movie-toy season. Sales of Cars 2 merchandise will surpass Disney's entire Toy Story franchise within 12 months, predicted Jim Silver, editor in chief of TimetoPlaymag.com.

Using an Easy-Bake Oven Is About to Become Difficult

The Easy-Bake Oven is falling victim to the fight against global warming. The incandescent light bulbs that heat the toy ovens are being phased out in 2012 in favor of energy-efficient compact fluorescents. But precisely because they are energy efficient, they don't get hot enough to bake a cookie.

At Walmart This Holiday Season: Higher Toy Prices

Walmart Stores increased prices of thousands of toys at each store this month, as the world's largest retailer looks to turn around its trend of negative same-store sales by spurring holiday-season revenue, Bloomberg News reported.

Barnes & Noble's Earnings Rise, but Profits Fall

It has been a tumultuous year for Barnes & Noble, the country's largest bookseller, and its quarterly earnings report reflects that. Total sales for the quarter were $1.9 billion, a bit less of a gain than analysts had predicted, while earnings were a net loss of $12.6 million, also worse than expected.

Walmart Slashes Toy Prices as Holidays Competition Heats Up

Walmart slashed toy prices ahead of the holiday season in a bid to gain the edge on low-cost rival Target Corp. When Wal-Mart learned that many of its toy prices were higher than Target%u2019s, Wal-Mart revised prices downwards, The Wall Street Journal said.

Black Friday: Let the ads begin

We're beginning to see Black Friday ads already, and not just trumped up versions of regular ads designed to capitalize on the popularity of Black...

Hasbro Reports Third-Quarter Earnings of $1.09 Per Share

Hasbro Inc (HAS) reported third-quarter earnings of $1.09 per share, compared with 99 cents per share a year earlier. Net revenue rose 3% to $1.31 billion, the toymaker said in a statement. Absent the negative impact of foreign exchange movements, and revenue was up 4%.

Mattel Posts Third Quarter Earnings of 77 Cents Per Share

Toy company Mattel Inc (MAT) reported third quarter earnings of 77 cents per share, up from 63 cents per share a year earlier. Net sales rose 2% to $1.83 billion, including unfavorable changes in currency exchange rates, the company said in a statement. Gross sales rose 3% in the U.S. and 2% in international markets.

Looking for a Seasonal Job?
Try Toys R Us

Toys R Us plans to hire 45,000 temporary staff as it gears up for the holiday season. That%u2019s more staff than the company has hired in each of the last three holiday seasons and effectively doubles the company%u2019s domestic workforce, Toys R Us said in a statement.