super bowl

Should You Buy Shares in Your Favorite Sports Team?

The Super Bowl champion Green Bay Packers got the NFL's approval this week to sell more stock to the public, but even the Pack can't compete with the buzz of another anticipated "football" stock offering: Manchester United. Certainly owning stock in a team makes for great pub talk, but is it a wise investment?

Black Friday Is Losing Its Luster As a Shopping Event

Here's the scoop on the holiday shopping season: Fewer people will camp out in front of stores before Black Friday this year in hopes of scoring hot deals on the "it" gifts. Instead, they'll use smart phones and tablets to comparison shop for the best prices, according to Accenture's latest survey.

Super Bowl XLVI Scores $3.5 Million Per Ad For NBC

NBC's Feb. 5 Super Bowl broadcast is already a financial winner, fetching $3.5 million per commercial while nearly selling out available slots. Just six in-game commercial spaces remain, an NBC spokesman said in AdWeek.

Steelers-Packers Super Bowl Is a Good Omen for Stocks

After the Pittsburgh Steelers and Green Bay Packers meet Sunday in Super Bowl XLV, only one team will hoist the Lombardy Trophy. But the so-called "Super Bowl indicator" says this year's match-up forecasts a bull market no matter which team wins.

Five Gadgets Worth Buying Now

Now that electronics makers have unveiled their latest gadgets and stores are slashing prices on old inventory and TVs for the Super Bowl, there are...

Dallas-Area Companies Go Whole Hog for Super Bowl XLV

Super Bowl XLV will set records both for stadium attendance and for event fund-raising, and North Texas corporations haven't been shy to put out the welcome mat for their favored clients. How much will communities and local businesses score from the big game?

Why Hosting World Cup Is a Losing Bet for South Africa

South Africa has some lofty expectations about the economic boost the World Cup will bring to its economy. Economists are skeptical that the soccer tournament will live up to those expectations and history shows that it most likely will not.

E-Trade: Lindsay Lohan's Suit Is 'Without Merit'

Online brokerage firm E-Trade says a lawsuit filed by Lindsay Lohan over a Super Bowl ad is "without merit." Lohan claims the spot, which refers to "that milkaholic Lindsay," unlawfully uses her likeness and name.

CBS: Hey Dockers, Sorry for Pantsless Ad Spots

CBS, which broadcast the Super Bowl, is reportedly giving Dockers three free 30-second commercial spots during the NCAA men's basketball championships to make up for the mistake of scheduling two ad spots featuring men in their skivvies in adjacent slots.

Do Super Bowl Commercials Really Work?

Are Super Bowl commercials still worth the jaw-dropping costs of $3 million and up for 30 seconds to reach 100 million viewers? Here's why only some advertisers will come away winners in the big game.

Super Bowl's Economic Impact May be Super Inflated

The Super Bowl is not so super to many economists. Experts in the economics of sports claim the NFL and its boosters have grossly overestimated the economic benefit of Sunday's championship game in Miami between the New Orleans Saints and the Indianapolis Colts.

Audi's Super Bowl Ad Has a Nazi Problem

Audi's "Green Police" ad campaign, featuring green-uniformed cops who give energy-saving tips, will have its big launch with a commercial during the Super Bowl. But in a historic faux pas, the German car maker has picked a name with some unpleasant Nazi-era connotations.

Go Daddy's 'Lola' Ad Too Hot For Super Bowl

What type of content will get an commercial banned from the Super Bowl? As domain name registrar Go Daddy discovered, one answer apparently involves mixing an effeminate ex-football player and lingerie.

Will a Gay Dating Site's Super Bowl Ad Shame CBS?

For the past week, CBS has been under fire for accepting an ad, starring college football star Tim Tebow, from the Christian-conservative group Focus on the Family opposing abortion. Now a gay dating site is taking advantage of the dust-up, asking: If them, why not us?