store brand

Lowe's Incentive Program May Boost Its Market Share

As the competition between home improvement heavyweights Lowe's and Home Depot intensifies, customer service is emerging as one of the key features on which they will need to innovate. Lowe's latest attempt is a new incentive program for customers paying with the store's credit card.

As Food Costs Rise, Store Brands Take Off

In this economy, cash-strapped consumers have become more budget conscious and less concerned about appearing cheap. As a result, better-known brands have steadily been losing ground to store-branded food products.