self-publishing

So, You Want to Publish Your Own Book?

With an ever-expanding array of online tools available, it's getting easier and easier to turn your ideas into books -- and money. The secret is to know your market before you begin to write, start selling before you've published and never, ever stop promoting your book.

Barnes & Noble to Launch Self-Publishing Service

Barnes & Noble announced Wednesday that it will enter the self-publishing business this summer with the launch of PubIt, a digital publishing service that will make it simple for hopeful authors to sell their books and content on its Nook e-reader.

Self-Publisher Lulu Lowers IPO Expectations

Getting paid by authors to publish their books is a booming business, and Raleigh, N.C., firm Lulu has been selling the dream to a fair share of of those aspiring writers. Now, Lulu is preparing to go public, but its own dreams of a $9.50 per share IPO price are being tempered by business reality.

Lulu.com Set to Go Public

These days, as book publishers cheer themselves up with homilies like "flat is the new up," here's yet another sign that pay-to-publish firms are booming: Lulu.com, a publishing firm in Raleigh, North Carolina, that lets authors publish their own books and sell them directly to their audiences, is set to launch an initial public offering worth approximately $48.25 million.