A Pawnshop for the Rich

Even rich people need quick cash sometimes, so they're turning to upscale pawnshops like Borro, which takes everything from sports cars to fine wine in exchange for big loans.

Online Pawn Shop Polishes Up an Old Lending Idea

Two-year-old Pawngo bills itself as a more upscale pawnshop for the digital age, catering to a new breed of pawn customer -- not desperate, just temporarily cash-strapped. The company wants to dispel the stereotype of sketchy storefronts dealing in fenced goods -- and so far, it has had a fair amount of success.