oprah winfrey network

Would you spare a minute for Oprah Winfrey and her new cable TV network OWN? Apparently, ad buyers won't. About 75% of deep-pocketed ad buyers interviewed in a Deutsche Bank survey said that they do not plan to buy commercial time from The Color Purple star. Perhaps it's because the color green --...

Oprah Winfrey's new cable network is commanding some of the highest ad prices on cable, and it justified those rates with its heavily watched debut. Now, OWN will have to prove it can maintain its viewership levels throughout the year.

Oprah Winfrey's cable TV network drew more than 1 million viewers on its debut over the weekend. The new channel, Oprah Winfrey Network (OWN), launched at noon on New Year's Day, The Wall Street Journal said. It replaced Discovery Health in about 80 million homes. The channel is a joint venture...

You couldn't ask for a better star to build a new network around than Oprah Winfrey, who just might be the most popular entertainer in America. But will her magic be as potent on cable as it was in broadcast -- and in prime time as it was in daytime?

Oprah returns with a new show that will air in the evening, vying with the big networks for audience share. Her new show could be up against some of the most popular shows on television, competing for eyeballs and top advertising dollars.

When America's wealthiest and most influential media star calls it quits on her talk show, it's great fodder for several news cycles. But two years will pass between Oprah Winfrey's announcement last Thursday and the September 2011 air-date of her final syndicated show. And that gives the...

Oprah Winfrey is a smart cookie. I am guessing she knows all too well that you can make more money in cable than you can on a TV network. If it's like other cable networks, her new Oprah Winfrey Network (OWN), which she co-owns with Discovery Communications (DISCA), will be much more profitable...

Oprah Winfrey has been the queen of all media for most of the 23 years she's been on the air. But it looks like she's about to pull a Howard Stern -- packing up her free, over-the-airwaves broadcast and taking it to a more exclusive venue. According to Hollywood blogger Nikki Finke, Winfrey is...

Oprah Winfrey, easily the most successful self-made business woman in the United States, has added one more piece to her empire with "OWN," the Oprah Winfrey Network. She's doing the cable network with Discovery Communications, and it's expected to launch in the second half of 2009. Discovery...