newspaper advertising
| 7:12AM 12/20/2010
This year, for the first time, advertisers have spent more online than they have on print newspaper ads.
Digital-marketing research firm eMarketer said U.S. spending on online ads will reach $25.8 billion in 2010, compared with $22.8 billion on print ads, The Wall Street Journal said....
| 12:30PM 12/15/2010
Although many media pundits have declared that newspapers are in a death spiral, group buying may -- just may -- have an antidote. This business is a perfect fit for the existing newspaper sales force, which has a deep Rolodex of local customers.
| 10:00PM 10/19/2010
Two newspaper companies, The New York Times Co. and McClatchy, both saw advertising revenues decline in the third quarter, compared to a year ago. And that's after last year's ad sales plunged from 2008.
| 10:00PM 10/15/2010
Gannett's third-quarter profit beat the Street, but disappointing revenue plunged shares 8.8%. The company's revenue remained flat, missing analyst forecasts, as its newspaper operations declined 5%.
| 9:20AM 9/25/2009
Once upon a time, Capitol Hill was teeming with newspapermen looking for the obvious and hidden, so they could inform the American people. Today, the press is still spending plenty of time in Washington -- but for a much different reason. An industry representative sought tax breaks for the...
| 2:05PM 9/14/2009
It's every Web surfer's pet peeve: those annoying ads that pop up claiming your computer has a virus. They block you from working in the browser and are impossible to get rid of short of shutting down the program. They are the types of pop-ups associated with lower-quality Web sites, which is why...
| 6:15PM 8/10/2009
It's no surprise that smaller newspapers are holding up better in the current media recession, which predates and has been exacerbated by the worldwide economic downturn. Historically, they have had wider margins and have not had to face the same competitive pressures as their urban, regional and...
| 10:00AM 2/25/2009
As a newspaper that has lived beyond its means -- losing more than $50 million last year and on pace to lose more this year -- the San Francisco Chronicle's owners announced Tuesday that it will take the ultimate step and close the newspaper unless either a buyer steps up or job cuts are made...