mcdonalds

Why McDonald's Will Never Be Great Again

The Golden Arches are looking a bit drab. McDonald's had just reported tepid August numbers, despite the fast-food giant doing everything possible to amp up sales.

America's 10 Biggest Advertisers

Ad Age is out with its list of the 25 biggest advertisers in the United States. Here are the top 10 big spenders, and what all those advertising dollars do for their brands.

The 20 Most Valuable Brands In The World

Every year, BrandZ and Millward Brown Optimor calculate and rank brands based on their global value. These are the 20 most valuable brands for 2013. (Think mobile.)