In the timeless holiday classic Rudolph the Red-Nosed Reindeer, forgotten playthings are eventually rescued from the Island of Misfit Toys. This Christmas, we may be seeing companies banished to the island of misfit toymakers.
In his new book, Imagine: How Creativity Works, Jonah Lehrer writes about how Barbie was actually the result of a cultural misunderstanding -- an innocent mix-up that became a huge moneymaker for Mattel.
Zynga is the undisputed king of social gaming for Facebook and smartphones, and its stock price gives it a market cap nearly as big as video game leader Activision Blizzard. But at less than 5 years old, has the bulldog already jumped the shark?