loud commercials

Freedom from Earsplitting Ads: The CALM Act Goes Into Effect

You may not have heard about the CALM Act before, but when you witness the results as the law goes into effect today, you'll probably want to applaud loudly. At last, TV commercials can no longer be broadcast at a higher volume than the programs they accompany.

FCC to Enforce Law Banning Loud TV Commercials

Since 2008, the Federal Communications Commission has received nearly 6,000 complaints about excessively loud TV commercials. But on Wednesday, the FCC adopted rules to enforce the 2010 Commercial Advertisement Loudness Mitigation (CALM) Act, requiring that TV ads have the same average volume as the programs they accompany.