location-based

In a digital era defined by sites like Facebook, Foursquare and Groupon, a new breed of consumers has emerged: social shoppers, people increasingly relying on the wisdom of the digital crowd to help them make their purchasing decisions. Sound like someone you know? Read on ...

Here's a new foundation for a social network app: Storytelling. The just-debuted application called Broadcastr lets people record audio stories tagged to geographical locations. The plan: Contributors will create compelling tales and imbue places with new meanings through voices.

Consumers love to save on everyday purchases and in 2010, stores and technology combined to offer a new way to do that in the form of location-based discounts, which reward shoppers for coming into a store. The use of location-based rewards is still pretty new, but according to Sports Authority,...

Check-in phenom Foursquare just passed 3 million users, a milestone that cements its growing lead in mobile social networking. But how did it outrace competitor Gowalla, which was born at the same time and with arguably better technology? By having the right real world social networks, of course.

In just one and a half years, Foursquare has taken social networking to a new level by offering geo-location services that allow users to notify their friends about where they are shopping, eating or drinking. And it hasn't gone unnoticed. CEO Dennis Crowley shares his thoughts on the recent launch of geo-location application Facebook Places.