john wayne

    By Bruce Watson

    | 5:30PM 12/08/2009
    On M*A*S*H, Wayne Rogers played Trapper John McIntyre, second banana to Alan Alda's Hawkeye Pierce. But when it comes to money management, Rogers has long since established himself as the show's top alumni. While his former colleagues Gary Burghoff (Radar O'Reilly), Mike Farrell (B.J. Hunnicutt)...

    By Jeff Bercovici and Bruce Watson

    | 6:00AM 7/07/2009
    As the direct-marketing industry copes with the sudden death of pitchman Billy Mays (right), it's worth considering the fragile relationship between celebrity endorsement and mortality. The tragedy of Mays's unexpected death at age 50, of a heart ailment in late June, has practical implications for...