james frey

New startup Booktracks is creating soundtracks for e-books with technology that tracks your reading speed and syncs the sound perfectly to the text. The company promises it will revolutionize reading, and authors like Salman Rushdie and Jay McInerney are giving it a try. But do books really need a Hollywood makeover?

Six years ago, a young memoirist named James Frey smacked the rarefied literary world with A Million Little Pieces, a down-and-dirty memoir of addiction and recovery whose hard-boiled prose spurted his blood and broken teeth into startled readers' cappuccinos. As he threw elbows at popular peers...