howard schultz

At a Post-Jobs Apple, Culture Shock Is Certain

It's a new day at Apple. The transition from a dynamic leader like Steve Jobs to a new generation at the helm of the iGiant will change the culture. Not in a year, not even in five -- but before you know it, we'll be talking about Apple in the "good old days" back when Jobs ran things.

Why Starbucks Will Never Be Great Again

The popular hub of latte lovers and Frappuccino sippers may be rolling right now, but the longer term outlook is far more challenging. A good cup of coffee is surprisingly easy to find these days, as is a Green Mountain Coffee Roasters' K-cup.

Starbucks CEO Invites Concerned Citizens to Chat

Starbucks CEO Howard Schultz has grand plans to cut through the partisan noise and remind our country's politicians of their problem-solving duties: On Tuesday, he's hosting a gigantic, public telephone town hall, and asking all "concerned Americans" to join his movement and participate.

4 CEOs Who Defy the Crazy Corporate Mindset

Too often, driven by the imperative to maximize short-term profits -- and to drive up stock prices, on which their compensations depend -- CEOs make heartless or even foolish decisions, heedless of consequences. But there are some good eggs left in corporate America, like these four enlightened execs.

Starbucks CEO's New Bio: A Venti Fairy Tale?

Howard Schultz, the impulsive and mercurial founder of Starbucks, had already told his story once, in Pour Your Heart Into It. His new autobiographic tome, Onward, reveals how he retook control of his company -- and despite his best efforts to paint himself as a benevolent visionary, his many, many flaws shine through.

Are CEOs Worth the High Salaries and Big Bonuses?

CEO bonuses rose 30.5% in the past year, but are the heads of large U.S. firms really earning their hefty compensation packages by creating increased profits and shareholder value? A closer look reveals wide disparities: There are some Bargain CEOs, but also some Hogs and Value Destroyers.

Starbucks Unveils New 'Coffee'-less Logo

Starbucks, the world's largest coffee-shop chain, on Wednesday unveiled a new logo that retains its iconic green mermaid but no longer includes the word "coffee," reflecting the company's efforts to expand sales through a broader array of menu and consumer-product items.

Magic Johnson Sells Starbucks Shares

Earvin "Magic" Johnson, the former basketball star, has made his second big divestment in less than a week. After selling his 5% stake in his former team, the Los Angeles Lakers, Johnson has also sold his 50% stake in 100 urban Starbucks stores.