hasbro

The Land of Forgotten Toy Stocks

Things are getting serious in the world of toys as the holiday shopping season approaches. It's a close contest this year between industry giants Mattel and Hasbro -- like battling Transformers -- but the latest entry in the latter's line of interactive Elmo toys should put it over the top.

Toys R Us Plays Up Exclusives for Holidays

Toys R Us took the wrapping paper off its strategy to "win" this Christmas season, unveiling a raft of exclusive merchandise, such as new toy line Moshi Monsters, based on the online children's game, and a beefed up e-commerce operation to better serve shoppers.

Cars 2 Could Lap the Field in the Movie Toy Race

Cars 2 doesn't open until June 24, but its toy line is already revving up the summer movie-toy season. Sales of Cars 2 merchandise will surpass Disney's entire Toy Story franchise within 12 months, predicted Jim Silver, editor in chief of TimetoPlaymag.com.

Using an Easy-Bake Oven Is About to Become Difficult

The Easy-Bake Oven is falling victim to the fight against global warming. The incandescent light bulbs that heat the toy ovens are being phased out in 2012 in favor of energy-efficient compact fluorescents. But precisely because they are energy efficient, they don't get hot enough to bake a cookie.

Week Ahead: Coca-Cola, Disney, Hasbro Earnings

It should be pretty quiet on the economic calendar this week, with only a few national reports due out. But iconic companies Walt Disney, Coca-Cola and Hasbro, among others, are scheduled to report quarterly results. Here's a preview.

Hasbro Reports Third-Quarter Earnings of $1.09 Per Share

Hasbro Inc (HAS) reported third-quarter earnings of $1.09 per share, compared with 99 cents per share a year earlier. Net revenue rose 3% to $1.31 billion, the toymaker said in a statement. Absent the negative impact of foreign exchange movements, and revenue was up 4%.