President Obama's Weirdest New Taxes
To achieve $1.8 trillion in new revenue, President Obama has plenty of big taxes in his budget proposal. Here are some quirky maneuvers he suggests.
golf
Nike's Rory McIlroy Deal Soars Far Past Tiger Woods' Old Contract
On Monday, Nike announced that it had inked a new contract with Tiger Woods' heir apparent, golf's new No. 1 player, Rory McIlroy, in a deal that dwarfs Tiger's. Rumors put its value at between $100 million and $250 million. Here's why Nike is going all in on the Irish prodigy.
IBM CEO Still in the Rough Over How to Handle Augusta Snub
Augusta National, the all-male country club that hosts golf's Masters tournament, always invited the CEOs of sponsor IBM to join -- until this year, because a woman, Ginni Rometty heads the company. Now both sides have a big PR problem.
New Tiger Woods Video Game Sets Sales Record
Tiger Woods may not have won a PGA tournament in nearly two years, and his last attempt to take home a green jacket from the Masters was a bust, but the virtual Tiger is on a roll: Tiger Woods PGA Tour 12: The Masters has broken all sales records for the Electronic Arts franchise.
Tiger Woods-Branded Luxury Development in Dubai Halted
Construction of Tiger Woods Dubai, a high-end residential complex that was to be built around a championship-caliber golf course, has been halted because of poor market conditions in the Middle Eastern emirate, Bloomberg News reported, citing developer Dubai Properties.
Meet Golf's Most Powerful Person. It's Not Tiger Woods
Eric Affeldt has been ranked higher than both Tiger Woods and Jack Nicklaus. Not when it comes to the world's top golfers, but on Golf Inc.'s annual ranking. Affeldt is CEO of ClubCorp, which owns or operates more than 150 golf and country clubs, business clubs, sports clubs, alumni clubs and resorts.
EA Swings at a New Market with Tiger Woods Game
Electronic Arts' Web version of Tiger Woods PGA Tour launches the same week the tainted superstar returns to the links for the Masters Tournament. So far, the beta version has attracted a new generation of gamers: the over-40 crowd.
Tiger's Return Isn't All That's Lifting Callaway Golf
The superstar golfer has already given Callaway's stock a bump, and some analysts now point to other factors in the golf equipment maker's favor. Among them: improving business fundamentals and plenty of speculation about Callaway as a takeover target.
Tiger Gets No Mention on Nike Earnings Call
Amid a flurry of chatter about Tiger Woods' expected comeback, one of his prime sponsors, Nike, remained conspicuously silent on the subject during its earnings call Wednesday.
Resurrecting Tiger, the Brand
In a move that could start the drive to rehabilitate his flailing brand, Tiger Woods has announced plans to return to golf next month at the Masters Tournament. Will he be able to hit his brand out of the rough?
Tiger Announces His Return, and CBS Stock Roars
Many people were upset about Tiger Woods' infidelity scandal. But after his announcement Tuesday that he would be returning to golf at the Masters, at least one company must be doing a victory dance: CBS.
Tiger's Real Test Comes Only After the Hype Fades
Some media reports claim Woods's return will generate ratings to equal the Super Bowl. That may be true, but remember that he carries a golf club and not a magic wand. Interest in Woods's return will likely fade over time. Only then will we know how durable his value really is.
Tiger's First Step Toward His Inevitable Redemption
Despite the harsh spotlight of the 24/7 news cycle, Americans tend to be a pretty forgiving bunch. We love to build up our heroes, knock them down a peg or two and cheer them on as they redeem themselves. Woods's "press conference" didn't shed much new light. But if he plays this right, he'll be doing commercials again soon enough.