franchisees

McDonald's Franchisees Have Some Harsh Words for Headquarters

The franchisor-franchisee relationship can be a tense one, especially when corporate asks the operators to spend more money. That's true even at a market leader like McDonald's, where remodeling investments, marketing campaigns and discounting are touchy subjects right now.

Food Fight: KFC and Franchisees Disagree on Ad Strategy

A judge in Louisville, Ky., has ruled that KFC must cooperate with franchisees on advertising, but that it can nix campaigns that it believes could hurt the brand. Disagreement over whether KFC should emphasize its fried or grilled chicken sparked the dispute.