McDonald's Adds Chicken Wraps in Bid to Scratch-Up Sales
McDonald's is stepping up the pace of its new menu offerings as it struggles to grow sales in the challenging economy.
McDonald's is stepping up the pace of its new menu offerings as it struggles to grow sales in the challenging economy.
The franchisor-franchisee relationship can be a tense one, especially when corporate asks the operators to spend more money. That's true even at a market leader like McDonald's, where remodeling investments, marketing campaigns and discounting are touchy subjects right now.
A judge in Louisville, Ky., has ruled that KFC must cooperate with franchisees on advertising, but that it can nix campaigns that it believes could hurt the brand. Disagreement over whether KFC should emphasize its fried or grilled chicken sparked the dispute.
McDonald's has lost a $17,500 lawsuit from a former franchise manager in Brazil, who says he put on 65 pounds during his 12 years of working for the chain. The former employee blames the company's policy of mandatory food sampling and free employee lunches for his weight gain.
Domino's upcoming earnings report will show whether customers have really taken to the chain's new, improved pizza recipe, or if recent sales gains were just an advertising-driven blip.
General Motors and Chrysler dealers slated for closure will soon learn whether their appeals to stay in business have been successful. Arbitration hearings are set to wind up Wednesday, and decisions are due by the end of next week.











