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In an IPO market as finicky as this one, the contemporary adage that any publicity is good publicity doesn't hold. Not when your Web traffic drops suddenly and you've been rated the worst Internet company, and especially not when the CEO may have been caught fudging the facts.

When it comes to items of pop culture, few things can hold a candle to the beloved Beanie Babies. Introduced in 1993 by Ty Warner, Beanie Babies soon gained special favor with collectors due to a number of clever marketing strategies. Beanie Babies are special in their simplicity of design, having...