corporate sponsorship

Greece is in debt, in trouble, and its people are rebelling against austerity measures. But it's not without resources: What could the government in Athens get if it leased the Parthenon? Or naming rights to the Acropolis? Sacrilege, perhaps -- but when you really need the money...

A group of religious conservatives, ever on the outlook for another group or entity at which to wag a collective, scolding finger, have ratcheted up rhetoric aimed squarely at PepsiCo for its alleged support of "the homosexual agenda." The American Family Association, which has been promoting a...

Talk about unusual and disturbing marketing campaigns! Charmin is doing a promotion in New York City, featuring "Charmin Restrooms." These are "20 clean and comfortable" restrooms in Times Square for the holiday season. And as part of the promotion.... A couple is going to get married in the...