check-in

Check Out Who's Checking In at Facebook HQ

Before Facebook goes public next year, it wants to know a little bit more about what you do when you're out in public. The social networking giant is acquiring geo-social app startup Gowalla. Well, technically it's really just acquiring the two founders behind the Austin-based tech firm. Gowalla itself will be euthanized next month

Can Gowalla 3 Put Foursquare in Check?

Check-in service Gowalla was always prettier than mobile social network leader FourSquare, but it still could never catch up with its rival. Its new version, Gowalla 3, could change that: It allows users to easily check in on multiple social networks and track friends across them. Goodbye, check-in fatigue; hello competition.

Yelp Targets FourSquare With Merchant Check-In Rewards

San Francisco local ratings giant Yelp rolled out a new offering last week that allows merchants to provide rewards or discounts to Yelp users who check in at stores or restaurants. This move has been long anticipated as Yelp battles FourSquare.

Why Foursquare Is Beating Gowalla: Location

Check-in phenom Foursquare just passed 3 million users, a milestone that cements its growing lead in mobile social networking. But how did it outrace competitor Gowalla, which was born at the same time and with arguably better technology? By having the right real world social networks, of course.