bottom line

Will P&G Clean Up By Selling Us Soap on Facebook?

Procter & Gamble recently added "Shop Now" buttons to the Facebook fan pages for its of several brands such as Gillette, Olay and Tide. Even if this latest plunge into e-commerce succeeds, though, there's some question about whether it could boost P&G's bottom line.

Will Higher Airfares Ground More Flyers?

Cathay Pacific CEO Tony Tyler says when airlines last raised fares in 2008, most travelers kept on flying. But as Mideast upheavals send oil prices skyward and airlines hike fares again, the impact on the bottom line could be quite different.