baked goods

Jason Bauer, CEO of the popular Crumbs Bake Shop, isn't worried about competition. In fact, he welcomes it. But with his company going public and with plans to expand from 34 stores to 200, he'll have to avoid the pitfalls of other dessert companies that rose too fast and fell.

Sara Lee reportedly is close to cutting a deal to sell its North American bakery business to Grupo Bimbo for a sticker price of $900 million to $1 billion.

Even though my little boys frequently beg for Starbucks' breakfast offerings, buying baked goods at coffee shops and grocery stores has been problematic since I started revamping my family's diet to include higher-quality nutrition with a modest budget.I usually end up baking my own treats, as the...