axe body spray

In a deal that proves that nobody doesn't like Sara Lee (SLE), consumer products giant Unilever (UL) agreed to acquire Sara Lee's body care and European detergents business for €1.28 billion ($1.88 billion), the companies announced Friday. The Sara Lee businesses to be acquired by Unilever...

Who would have thought that young men would finally buy into the idea that smelling good and engaging in proper grooming could attract the opposite sex? The Axe brand of grooming products -- body spray, deodorant sticks, roll-ons, antiperspirants, aftershaves, shower gels, shampoo -- has...

When I was a tot, a woman would have to have a transfusion of perfume for the scent to penetrate the ubiquitous cloud of cigarette smoke. Now, however, in the wake of growing no-smoke zones, our recovering olfactory senses are able to pick up more subtle odors. Ironically, this too is creating a...