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Kentucky Fried Chicken's plan to advertise its new "fiery" chicken wings on fire hydrants and fire extinguishers ran hot and cold among customers at a KFC in Brooklyn, N.Y. "I don't think it's a bad idea," Hector Rodriguez, an ice cream deliveryman, told WalletPop. "Fire hydrants are everywhere....

The decade was awash in such truly awful commercials that we were hard pressed to choose just 10 of the best (worst) from this embarrassment of riches. Please join us now as we lose our appetite entirely for fast-food sandwiches and candy. You'll never feel comfortable again in a shower or hotel...

Even for someone who gets blessed with free washers and dryers, semiannual boondoggle trips to Los Angeles, New York and Florida, and all the organic yogurt drinks she can consume, $11,000 is a lot of money. For mommy bloggers, Tweeters and Facebookers who post opinions about consumer products,...

Sure, a skeptic might say Tiger Woods has created his own downfall through rather prosaic sins of the flesh. But the more mystically inclined agree: It was that Gillette Fusion ad that did him in. New York Times' writer Robert Mackey thinks the Gillette Fusion "Champions" ad campaign not only...

It's been mocked, praised, even called evil, and now Australian wine maker, Yellow Tail, is giving it a try. Crowdsourcing, or throwing out a task or problem usually handled by one person (typically an employee) to the public, has been bashed for exploiting workers and disrupting the...

File this under "stupid sex ads." While it's true that sex sells -- and has for more than a century -- a rash of recent ads from top marketers has proven there are exceptions to that rule. Take this TV commercial from Hall's Refresh, a sugar-free candy "with advanced moisture lotion." The ad...

Does it seem like the holidays arrived early this year? Maybe you noticed Costco (COST) stocking up on wrapping paper in September, or holiday television ads blaring during the weeks leading up to Halloween. Well, it's not your imagination, according to TNS Media Intelligence. Retailers this year...

Have you ever wondered if that blogger is really a flogger pushing a product or service just a little too hard? Starting December 1, bloggers promoting any kind of stuff from a company must admit if they got cash or gifts to do so. This means blogging will be goverment-regulated for the first...

It might seem risky for a marketer to integrate its TV spots with a show known for its advertising parodies. But that's not stopping Anheuser-Busch from buying up all the commercial time on this weekend's Saturday Night Live to shill Budweiser. The October 17 show will air eight to nine minutes of...

The revelation that CBS has already sold 70 percent of its ad inventory for the 2010 Super Bowl reveals two key points: on the one hand, CBS' (CBS) sales represent fairly brisk demand given the recession and the dismal state of the advertising industry. On the other hand, the bookings have slipped...