Somebody forgot to tell the automakers that the economy is going downhill: Auto sales in September were up 10% over last year's numbers, with all of Detroit's Big Three posting solid gains. Imports, however, did not fare as well. Can Toyota, once unstoppable, win back its former primacy, post-tsunami and accelerator debacle?
Toyota faces several pending class actions that allege it publicly dismissed the seriousness of several design flaws while knowing that the problems might have caused a dramatic sell-off of Toyota shares.
Toyota plans to install a brake override system in all of its new cars. The company will also appoint a global quality committee. But will this bring customers back?