IHOP Tries Quaker Oats (and 4 More Clever, Cross-Brand Matches)
IHOP is teaming with Quaker Oats on an exclusive new line of hot cereals. It's a smart match for the two breakfast behemoths, and it's hardly the only recent clever corporate pairing.
IHOP is teaming with Quaker Oats on an exclusive new line of hot cereals. It's a smart match for the two breakfast behemoths, and it's hardly the only recent clever corporate pairing.
Their brands aren't well known in the U.S. yet, but experts suggest you keep an eye on these seven emerging retailers with hot store concepts that are ripe for expansion. They could soon be headed to a mall near you.


