When the Baltimore Ravens' Jacoby Jones opened the second half of the Super Bowl with a 108-yard kickoff return, he didn't just put the game out of reach: He also won some lucky shoppers a lot of free stuff.
Pizza Hut is introducing "pizza sliders" Monday, which are smaller than its personal pies and can be ordered in batches. The roll out of the sliders right after the Super Bowl is intended to generate excitement during a time when people may be sick of pizza.
SodaStream's proposed Super Bowl ad was rejected for denigrating competitors Coke and Pepsi. But its brash advertising isn't the only controversial thing about the Israeli-based maker of soft drink machines.
When it comes to marketing muscle, craft brewers can't compete with the likes of Anheuser-Busch. But while you won't see craft beer commercials during the Super Bowl, those small brewers are still making big marketing plays.
Kettle Chips are the high-brow sophisticates of the salty snacks aisle, but that doesn't mean they don't want to be invited to your Super Bowl party. And this year, the brand is making a genuine play to put its offbeat flavors on the game day coffee table.
Like many of us, savvy investors will be watching the Super Bowl with an eye on the ads. Those commercials are about more than brand building: Companies often use the Big Game stage to tout new, innovative products and ideas that you want to know about.
Super Bowl Squares are the second most popular office sports betting tradition in the country (beaten only by March Madness brackets), maybe because winning is based solely on luck. Now that you know your numbers, we'll tell you how much they're worth.
A lot of people will be tuning in to the Super Bowl just for the commercials, which are primarily bought by corporate giants. But a few smaller businesses are in the ad mix this year. Let's go over four in particular that investors may want to keep an eye on.
Every year, America gets treated to a Super Bowl side show of TV commercial controversies. Sometimes the ads air, sometimes they don't, but this year, Volkswagen, GoDaddy and PornHub are all getting pre-game publicity out of their Super Bowl commercial offerings.
Remember earlier this week, when we mentioned that Banana Republic has been going crazy with deals this month? Well, the madness continues this weekend, and it's not the only retailer with hot deals for a cold month.
The National Chicken Council has released its projections for chicken-wing consumption on Super Bowl weekend, a staggering 1.23 billion wings. But it's the cost of the appetizer that's the real story: Wholesale chicken wings are now more expensive than they've ever been.
Every day, dozens of analysts, pundits and talking heads take to the media to make startling predictions -- the bolder the better. But which of them has a winning record, and who is full of hot air? A new website called "PunditTracker" is answering that question.
Halloween, the holiday of "boos" and spooky spirits, is also one of the most popular for booze and tasty spirits: The period around Halloween is the second only to the Super Bowl for alcohol sales in the U.S.
The quantity of counterfeit goods entering the U.S. is increasing, and it gets worse around an event like the Super Bowl. Federal agents recently seized more than $6 million of counterfeits and shut down more than 300 illegal websites. But consumers are at risk for more than just getting a shoddy NFL jersey.
Ferris Bueller used to desire the 1961 Ferrari 250GT California -- but we all have to grow up sometime. On Super Bowl Sunday, Matthew Broderick will play hookey in a new Honda CR-V: It is so choice. If you have the means, he highly recommends picking one up.