Rice Krispies

Will Kellogg Snap, Crackle and Pop in China, or Just Get Soggy?

Since 1927, Rice Krispies have been an American breakfast staple. Who doesn't like to hear that trademark snap, crackle and pop as the milk hits the cereal? Well, Kellogg is about to find out whether or not the Chinese do.

Rice Krispies immunity claim gets Kellogg in trouble with the FTC -- again

Here's a shocker: Cocoa Krispies won't protect your kids from swine flu

Kellogg says snap, crackle, stop, pulls immunity claims from Rice Krispies