NielsenRatings

Score! NFL to Grab $7 Billion a Year in Broadcast Deals

The NFL has something broadcasters lust after: a reliably strong source of ratings. So as its football games migrate onto smartphones, iPads, and anything else with a screen, its no surprise that CBS, Fox and NBC -- not to mention Sirius, Westwood One Radio and Verizon -- are all lining up to pay billions to carry them.