IHOP Tries Quaker Oats (and 4 More Clever, Cross-Brand Matches)
IHOP is teaming with Quaker Oats on an exclusive new line of hot cereals. It's a smart match for the two breakfast behemoths, and it's hardly the only recent clever corporate pairing.
Missoni
Target and Neiman Marcus, an Odd Fashion Pairing? Not At All
Cheap chic retailer Target and luxury department store Neiman Marcus announced Tuesday that they're teaming up on a holiday fashion, home and accessories collection to be sold at both chains. Strange bedfellows? Not really. The two have more in common than meets the eye.
Target Makes a Test Run at Trendy Sportswear Biz with C9 Store
This fall, Target will launch its first spin-off store concept, based on its C9 by Champion athleticwear brand. Can the cheap chic icon muscle in on an activewear game dominated by trendy and pricey names like Lululemon, Athleta and Under Armour?
Will You Soon Be Filling Your Prescriptions at a Dollar Store?
If you're taking meds for say, high cholesterol, you can now pick up your Lipitor prescription from a licensed pharmacist at a local dollar store -- if you live in the right place. Could the trend spread?
Can Martha Make Shopping at Penney's 'a Good Thing'?
J.C. Penney is betting on iconic domestic diva Martha Stewart to help reinvent the staid department store concept, and in turn, how America shops. Their partnership is the first bold move from new CEO Ron Johnson -- but can it work?
Will Target Repeat Missoni Fiasco on Black Friday?
Anyone who lined up outside their local Target early one Tuesday morning this past September to score some Missoni -- and witnessed the retail carnage that ensued -- will be well prepared for Black Friday. Target, on the other hand, may not be as ready -- especially when it comes to its website.
Will J.C. Penney Be the Next Target?
Two of the men most responsible for making Target a cool, hip shopping option will soon be leading J.C. Penney's, which means bold changes could be coming for the middle-of-the-road department store chain. Can Ron Johnson and Michael Francis help it shake its stodgy image?
Missoni Buzz Overwhelms Target Stores, Website
Target strategically built a wave of buzz around Tuesday's launch of the Missoni for Target line, but the retailer was unprepared for what it created: Mob scenes in stores and a surge that crashed its website for more than a day. So was the near instant sellout a success, or a PR mess?