Leo Burnett

Gay Marriage, Good Business: A Financial Argument for Equality

Arguments in favor of gay marriage are typically centered on ideas of justice. But there's also a strong financial case to be made for giving gay and lesbian couples marriage equality, and that case is winning support from major business leaders.

4 Types of 'Social Shopper': Which One Are You?

In a digital era defined by sites like Facebook, Foursquare and Groupon, a new breed of consumers has emerged: social shoppers, people increasingly relying on the wisdom of the digital crowd to help them make their purchasing decisions. Sound like someone you know? Read on ...