Joel Manby

What Makes This Ex-Undercover Boss Different? Love (and a Book)

Two years ago, Joel Manby, CEO of Herschend Family Entertainment, went incognito into his company's amusement parks on Undercover Boss. This month, he released Love Works, a guide to effective business leadership. And unlike some bosses, it's clear he really gets it.

CEO Joel Manby: A Real "Undercover Boss" on a Seemingly Scripted Show

an out-of-touch executive who, while in disguise as one of his own workers, learns firsthand about the hardships his employees deal with every day. But when it came to the show's latest episode, which showcased Joel Manby the Chief Executive of theme-park operator Herschend Family Entertainment, the tables turned.