Internet advertising

GM Had 1,999 Reasons to Crash Facebook's IPO Party

GM's ill-timed announcement that it will no longer advertise on Facebook should come as no surprise. The site is popular. Its paid ads aren't. Only about 1 in every 2,000 ad impressions on the social media giant received clicks for advertisers.

Is Yahoo's New CEO Sunk Before He Even Starts?

On Wednesday, Yahoo named Scott Thompson as CEO. He's a former PayPal president and veteran technologist -- and that's the trouble: Yahoo is following the same strategy that led it to hire Carol Bartz, who was ousted for failing to turn the company around.

Google Acquires Admeld to Boost Display Ad Business

Google recently acquired Admeld in order to provide better display online advertisement management services. Admeld's technology is expected to be incorporated into Google's DoubleClick Ad Exchange, and could help Google to fend off Yahoo and AOL.

The Year in Tech: Top 10 Highlights of 2010

A broad array of technology news helped define 2010, from the launch of Apple's iPad to the arrival of the app to a supernova of Internet stock gains. Here's a look back at those major stories -- and a glimpse of some highlights you can expect next year.

Online Advertising Overtakes Print Ads For First Time

This year, for the first time, advertisers have spent more online than they have on print newspaper ads. Digital-marketing research firm eMarketer said U.S. spending on online ads will reach $25.8 billion in 2010, compared with $22.8 billion on print ads, The Wall Street Journal said.

It Could've Been You: Five Wrongly Convicted People

Some of the best reads for investors from around the Web, including posts about the market rising in spite of the Hindenburg Omen, 10 high-yield stocks and signs we're in a depression instead of a recession.

Online Ad Market Beginning to Perk Up

The online advertising business may be starting to turn a corner. After a dismal start to 2009 Internet advertising perked up in the fourth quarter, hitting an all-time quarterly high of $6.3 billion -- a 2.3% increase over the previous year's quarter, according to the latest IAB Interactive Advertising Revenue Report.