Dora the Explorer

Television may be evil, but it's not evil enough for Wall Street. Analysts are worried that ratings for Viacom's children's TV leader Nickelodeon are in danger over its friendly streaming video deal with Netflix.

The backpack is the key piece of gear as your kids return to school this fall. What they want is something cool that holds everything; what you want is something durable that's within your budget. The good news: Both of you can get what you want.

How can a company revitalize interest in its product or brand? One option: Make over its "famous face." That's what's in store for Punchy, the longtime Hawaiian Punch mascot. According to a Dow Jones report, the "very Hanna-Barbera" surfer (left pic), who was first introduced in 1961, will get...

Viacom is being sued by 14-year-old Caitlin Sanchez, who provided the voice for the lead role on Dora the Explorer, the wildly popular children's show on Nickelodeon. Sanchez's lawyer says the company owes her millions.

You'd think they'd have learned something after the New Coke mess. But new generations of marketers seem doomed to repeat the same mistake and suffer the predictable consequences: Mess with a beloved brand and get your head handed to you on a plate. Nickelodeon and Mattel teamed up to create new...

If you're looking to get your toddler away from the television and into the streets to get some fresh air and exercise, Amazon.com may have just the thing for $48.42 including shipping -- a 46% savings off the retail price.Questions about her citizenship aside, Dora the Explorer is hugely popular...