DeceptiveAdvertising
| 8:30AM 6/20/2011
It's fair to say that lots of companies exaggerate the excellence of their products, but do consumers buy the hype? Do we actually eat at restaurants because they say they're "famous" or patronize a business because it has "the best" on the sign?
| 7:30PM 7/13/2009
Rite Aid agreed to pay $500,000 after being accused of deceiving consumers into buying its "Germ Defense" tablets and lozenges by claiming they could prevent colds or reduce their severity, the Federal Trade Commission announced.The settlement comes nearly a year after the FTC reached a $23.5...
| 3:30PM 6/09/2009
The nation's advertising police busted Kmart and two other companies for trying to capitalize on consumers' interest in going green by marketing products that allegedly weren't as environmentally friendly as they claimed.The Federal Trade Commission's announcement coincided with testimony before...
| 11:00AM 4/21/2009
It turns out that eating sugary cereal doesn't guarantee your kids will pay more attention.
The Federal Trade Commission announced the settlement of a case brought against Kellogg Company after it ran advertising claiming its frosted Mini-Wheats was "clinically shown to improve kids' attentiveness...