BrandZ

Recently, Kantar Retail and BrandZ published a study on the Top 20 Most Valuable Global Retailers complied out of the Top 100 Most Valuable Global Brands. Topping the list of global brands was Google, followed by IBM, Apple, Microsoft and Coca-Cola. The retail list--which focuses on businesses that...

In its recent "BrandZ 100 Most Valuable Global Brands Ranking," Milward Brown Optimor, a market research company, declared that Google (GOOG) is the most valuable brand in the world. Citing a valuation of just over $100 billion, the ranking placed it ahead of Microsoft (MSFT), Coca Cola (KO), IBM...