BrandLoyalty

I've discovered that one of the joys of city shopping is that, rather than relying on one or two stores for all purchases, city shoppers get to go to dozens of stores, each of which carries one or two items. While some people may be able to resist the siren call of the specialty joint, I can't....

Yesterday's New York Times Magazine gave some hope for those of us who have been pining for some product to come back -- like Hydrox cookies, Grape Nehi and other items in the Top 25 Things We Wish Would Make a Comeback. Rob Walker's story Can a Dead Brand Live Again? profiled a Chicago company,...