Barneys

    By Bruce Watson

    | 2:45PM 8/27/2010
    Abercrombie & Fitch's idealized (and expensive) version of perpetual youth has worn thin among cash-strapped consumers, threatening the company's sales, stock price, and prospects.

    By Bruce Watson

    | 4:45PM 6/11/2009
    Neiman-Marcus, suffering from plummeting profits over the last year, has announced a major change in its marketing approach. Rather than positioning itself as a price-is-no-object retailer, it will now begin offering lower-priced goods and promotional marketing events. By doing so, the company...

    By Bruce Watson

    | 9:30AM 5/07/2009
    Ever since last year's Beijing Olympics, pundits have been predicting that China will be the next great consumer economy. However, the successes and failures of companies that have tried to penetrate the Middle Kingdom suggest that China is not yet ready to emerge as a worldwide market leader. Pace...