AppleShares

Why Apple Will Never Be Great Again

The market wasn't exactly blown away by Apple's iPhone 4S announcement yesterday: Shares of Apple bucked the trend on a day when the general market rallied. Where were the special features already beginning to appear on Android smartphones? And where was the salesmanship of former CEO Steve Jobs, sorely lacking in Tim Cook?

iPad 2: Don't Expect Apple's Stock to Pop

That's because Wednesday's launch is expected to be more of a refresh rather than a totally new product. However, if Steve Jobs were to show up at the launch event, that would get investors excited and likely pump up Apple shares.