A.J. Khubani

On the heels of my favorable review of Pasta Boat -- I gave it a perfect score on the Buy-O-Meter -- consumers are complaining that the online ordering process is confusing and tricks them into buying products they don't want. I love the Pasta Boat, made by TeleBrands, which nukes pasta faster...

The late Billy Mays said it best: "Life's a pitch. Then you buy." That's why more than 30 inventors from around the country came to the LAX Marriott last week to pitch their ideas to Infomercial King A.J. Khubani, founder and CEO of Telebrands Corp. -- the direct-to-consumer marketing giant...

As the direct-marketing industry copes with the sudden death of pitchman Billy Mays (right), it's worth considering the fragile relationship between celebrity endorsement and mortality. The tragedy of Mays's unexpected death at age 50, of a heart ailment in late June, has practical implications for...