30 Rock

    By Forbes

    | 12:30PM 9/29/2011
    When it comes to the small screen, TV actresses can make a lot less than their movie peers. But the top in their field are certainly raking in the dough. Tied for first place: a Desperate Housewife and a 30 Rock star.

    By Jonathan Berr

    | 4:00PM 8/28/2010
    Prestige means a lot in Hollywood. TV companies use a show's Emmy Award to help sell commercials, and advertisers enjoy being linked with hot shows. Sometimes, an Emmy can even help a program avoid the ax.

    By Aimee Picchi

    | 6:00AM 11/25/2009
    What's hokey, full of hot air and increasingly looking like a Thanksgiving miracle for NBC? The network's 61-year old tradition of broadcasting the Macy's Thanksgiving Day Parade. The three-hour broadcast remains as popular with viewers as it was in 1991 -- a feat that's remarkably rare among...

    By Jeff Bercovici

    | 1:00PM 9/25/2009
    A new network TV show that sees its ratings tumble after its debut usually meets with a swift and unforgiving fate. But don't expect that to be the case for The Jay Leno Show, NBC's prime time experiment with late-night comedy. Thanks to a $10 million promotional campaign, Leno premiered on Sept....

    By Ariston Anderson

    | 5:30PM 6/01/2009
    Like no show on TV right now, 30 Rock has continuously dealt with the recession, turning a tragic situation into something hilarious. Whether it's investment bankers interning at 30 Rock or the crew bonding together to save their jobs, it's given us many laughs throughout the season. So we turned...