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We're expanding our Twitter presence -- follow our new daily offerings

Posted 8:30 PM 11/30/09 , , ,
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With the rise of real-time information, more and more news outlets are turning to Twitter. Naturally, it's hard to ignore a burgeoning service that next year could have 18 million active users, sending out and reading tens of billions of tweets per year. These outlets use Twitter to broadcast new article postings, primarily. That's what DailyFinance has been doing to so far.

Other news outlets also use Twitter to provide a broader running commentary on events of the day and to point to trends, articles and conversations they believe are of interest to their audience. In addition, individual journalists and some news organizations use Twitter to communicate directly with readers and to locate sources for stories. At DailyFinance, we're expanding our Twitter use to include regular running commentary with the near-term goal of engaging more readers directly and turning Twitter into a true two-way channel for the site.

So, starting this week, we're going to try out some new Twitter offerings using @daily_finance. We'll continue to autopost our tweets. But on certain days of the week, we're also going to pursue different themes overseen by different writers and editors. Monday will be Media Monday, with a running commentary of tweets on the media. We'll follow that with Tech Tuesday (starting Dec. 1), then EcoThursday (a day of green tweeting led by me), and we'll close with Finance Friday.

We welcome any feedback, comments, retweets or suggestions for other twitter strategies you think we should try. Let us know what you think. We'll be listening! Hope to see you on Twitter, @daily_finance.com.

Alex Salkever

Alex Salkever

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Senior Technology Writer

Alex Salkever is a columnist for DailyFinance, covering Silicon Valley from his perspective as an executive at a clean-tech start-up. He formerly worked as a senior research director at DeMatteo Monness where he oversaw technology coverage and hybrid research for the firm's hedge fund and mutual fund clients. Prior to that, Salkever was the technology editor for BusinessWeek.com. He was also the site's Apple columnist. He is based in San Francisco.

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