TRW Launches Passive Entry System On New Ram Truck
by PR Newswire
LIVONIA, Mich., Jan. 14, 2013 /PRNewswire/ -- TRW Automotive Holdings Corp. (NYSE: TRW), the global leader in automotive safety systems, brings its Passive Entry system to Chrysler's new 2013 Ram trucks and offers consumers a greater level of convenience than traditional Remote Keyless Entry (RKE) systems.
"TRW aims to assist our customers in offering enhanced value and features to our Radio Frequency products, while integrating more of the entry system's functional control into a single electronic control unit. The launch of our Passive Entry system on the full range of Ram trucks exemplifies both of these trends and we are pleased to be working with our colleagues at Chrysler in bringing this system to market," said Bob Evans, vice president, sales for TRW Global Electronics.
The Ram truck's Passive Entry (PE) system – sold under the name "Keyless Enter 'n Go" -- enables the vehicle's doors to be automatically unlocked when a person carrying the key-fob comes within close proximity of the vehicle's door sensor and when the door handle is grabbed, without any need to press the key-fob buttons – the fob can remain in a jacket pocket, purse or handbag. This maintains vehicle security while allowing a driver or passenger easy entry into the vehicle. This feature is further enhanced on the new Ram with "All-Secure" (TM) which uses the Keyless Enter 'n Go to lock/unlock the doors, tailgate and RamBox system (if so equipped) simultaneously without the need for separate keys.
"There are many potential advantages to Passive Entry systems," said Ken Kaiser, vice president, Global Electronics Engineering. "Once the fob has been recognized by the Passive Entry system a range of functions are available, such as lighting the interior at night time; starting the engine by simply pressing a start/stop button in the vehicle interior, and alerting the driver if they have left the key fob in the car with the engine running."
"On its own, TRW is using its considerable experience in RF products to offer greater opportunities to deliver information and personalize the driving experience. For example, key fobs could store vehicle date including mileage, tire pressure data, vehicle service information and navigation map information, as well as personal settings for interior features such as seat and mirror positions and radio and air conditioning settings," Kaiser concluded.
With 2011 sales of $16.2 billion, TRW Automotive ranks among the world's leading automotive suppliers. Headquartered in Livonia, Michigan, USA, the Company, through its subsidiaries, operates in 26 countries and employs over 60,000 people worldwide. TRW Automotive products include integrated vehicle control and driver assist systems, braking systems, steering systems, suspension systems, occupant safety systems (seat belts and airbags), electronics, engine components, fastening systems and aftermarket replacement parts and services. All references to "TRW Automotive", "TRW" or the "Company" in this press release refer to TRW Automotive Holdings Corp. and its subsidiaries, unless otherwise indicated. TRW Automotive news is available on the internet at www.trw.com.
This release contains statements that are not statements of historical fact, but instead are forward-looking statements within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. We caution readers not to place undue reliance on these statements, which speak only as of the date hereof. All forward-looking statements are subject to numerous assumptions, risks and uncertainties which could cause our actual results to differ materially from those suggested by the forward-looking statements, including those set forth in our Report on Form 10-K for the fiscal year ended December 31, 2011 (our "Form 10-K"), and our Reports on Form 10-Q for the fiscal quarters ended March 31, June 29 and September 28, 2012, such as: any developments related to antitrust investigations adversely affecting our financial condition, results, cash flows or reputation; any shortage of castings or other supplies causing a production disruption for any customers or us; general economic conditions causing a material contraction in automotive sales and production adversely affecting our results or the viability of our supply base; the unsuccessful implementation of our current expansion efforts adversely impacting our business and results; commodity inflationary pressures adversely affecting our profitability or supply base; strengthening of the U.S. dollar and other foreign currency exchange rate fluctuations impacting our results; pricing pressures from our customers adversely affecting our profitability; increasing costs negatively impacting our profitability; the loss of any of our largest customers materially adversely affecting us; risks associated with non-U.S. operations, including economic and political uncertainty in some regions, adversely affecting our business, results or financial condition; any inability to protect our intellectual property rights adversely affecting our business or our competitive position; costs of product liability, warranty and recall claims and efforts by customers to adversely alter contract terms and conditions concerning warranty and recall participation; costs or liabilities relating to environmental, health and safety regulations adversely affecting our results; work stoppages or other labor issues at our facilities or at the facilities of our customers or suppliers adversely affecting our operations; any disruption in our information technology systems adversely impacting our business and operations; and other risks and uncertainties set forth in our Form 10-K and in our other filings with the U.S. Securities and Exchange Commission. We do not undertake any obligation to release publicly any update or revision to any of the forward-looking statements.
SOURCE TRW Automotive Holdings Corp.