Who Will Win the Tug-of-War Between Amazon and Book Publishers?
Amazon can win in the short term by extracting higher margins from publishers, but might suffer in the long run as publishers seek other alternatives. In the book industry Barnes & Noble and Scholastic Corporation have been overlooked.
A Win for Publishers at Book Expo America
Why do journalists keep writing the same story about print and its demise? Book Expo America 2014 offered a variation on their tired narrative.
Blockbusters and Iconic Characters Make Disney the Best Media Investment on the Market
If you have any Mickey Mouse merchandise in your possession or recently watched Frozen, you and other consumers are the reason why Disney is so successful.